Address
341 Block 6, Laman Seri Business Park, Jalan, Persiaran Sukan, Seksyen 13, 40100 Shah Alam, Selangor
Work Hours
Monday to Friday: 10AM - 6PM
Weekend: 10AM - 5PM
BOARD OF DIRECTORS
HAFIZI NORIZAN
Group Managing Director
Hafizi Norizan, born and raised in Ipoh, Perak, carries the spirit of a small–town upbringing matched with the ambition of a national builder. He pursued his tertiary education at Universiti Selangor (UNISEL) and later at Universiti Teknologi Mara (UITM), where his early exposure to business, leadership and communication laid the foundation for the entrepreneurial journey that would follow.
With over 12 years of experience in the Malaysian automotive industry, Hafizi developed his craft through some of the country’s most reputable automotive organisations. His automotive career began at EON Automart, before expanding his expertise at Sime Darby Auto Bavaria, Cycle & Carriage, and Wesstar Motor. These companies served not only as workplaces, but as training grounds that shaped his mastery in automotive sales, marketing strategy, customer experience and market behaviour.
Throughout these years, Hafizi earned a reputation as one of the industry’s most dynamic young talents — known for his ability to understand consumer patterns, anticipate market shifts, and build revenue models that scale. His hands-on experience across both mass-market and premium automotive brands allowed him to develop a rare 360° understanding of Malaysia’s automotive landscape.
In 2016, driven by a desire to create an ecosystem rather than just a business, Hafizi founded the first Bersama entity. What began as a small partnership has since evolved into the BERSAMA Group of Companies, a multi-industry conglomerate spanning automotive, fintech, venture capital, cooperative development, media, and technology.
Today, Hafizi leads the Group with a vision anchored on innovation, community empowerment, and long-term national impact. Under his leadership, BERSAMA continues to push boundaries through disruptive platforms such as Kawkaw.my, strategic investment activities under Bersama Capital, community-driven initiatives like Koperasi Bersama Rakyat and new media ventures under Bersama Media.
Known for his straightforward, data-driven yet street-smart leadership style, Hafizi believes that business growth should always be tied to social value — empowering Malaysians through opportunity, knowledge, and economic participation.
From Ipoh to Shah Alam, from car sales to building an emerging conglomerate — Hafizi represents a new generation of Malaysian founders redefining what local entrepreneurs can achieve.
Nik Fadli
Group Operating Director
Nik Fadli currently holds the position of Group Operating Director at BERSAMA Group of Companies.
With over a decade of experience in the financial and marketing industry, he previously served at CIMB Group and was held the position of Finance Director at Adam Charitable Foundation, under the Labuan Offshore Financial Services Authority (LOFSA). Actively involved in the financial ecosystem and served as a delegate at the World Islamic Economic Forum (WIEF) Roundtable Meeting in 2015.
In 2018, he entered the agricultural sector, establishing an integrated poultry business and subsequently initiated a strategic partnership with the Universiti Teknologi Malaysia for an organic paddy project utilising the Islamic Gift Economy approach. The project was piloted in Mondulkiri Province, Cambodia.
Yaser Arif
Group Technical Director
After graduating with a Bachelor’s Degree in Strategic Studies in 2015, he began his career by pursuing an accounting pathway with Sime Darby Auto Bavaria (Kuala Lumpur). After three years in the accounting department, he took on a new challenge in sales and aftersales operations, working under different leadership within Sime Darby Auto Bavaria.
After nearly five years within the GLC environment, he made a decisive career move to transition into the SME sector, driven by a mandate to build, scale, and execute. He subsequently joined Bersama Infiniti Sdn Bhd as Head of Operations, based in Glenmarie. In this role, he assumed full operational leadership, overseeing cross functional execution, process restructuring, and business scalability, positioning the company for sustainable growth within a competitive market landscape.
Emir Imran
Group Corporate Director
Emir Imran is the Group Corporate Director of Bersama Group, where he is taking on an increasingly central role in strategic direction, governance, and operational oversight. He brings a strong commercial foundation built on developing high-value, trust-driven businesses, with a focus on quality, risk discipline, and sustainable growth.
He is the founder of CraftLab Curated, a premium automotive venture centred on curation, credibility, and client confidence. His broader experience across automotive trading, insurance services, and emerging investment initiatives provides a well-rounded perspective applicable to complex, multi-stakeholder platforms.
Shahnas
Group Marketing Director
Shahnas is the Group Marketing Director at Bersama Group of Companies, bringing over a decade of rich experience in the automotive sales and trading industry, as well as motor insurance. His professional journey includes significant roles in prominent Government Linked Companies (GLCs) such as DRB Hicom and Sime Darby, where he developed a deep understanding of both market dynamics and customer needs. In addition to his core expertise, Shahnas has ventured into social media marketing, collaborating with a creative team to produce engaging videos, write-ups, and posters focused on automotive content. This initiative aims to enhance brand awareness and elevate the visibility of the companies he represents.
Currently, Shahnas oversees a multi-million ringgit portfolio within an automotive insurance agency, a role he has embraced over the past couple of years. His leadership style is characterized by nurturing a team of young, visionary professionals who share his enthusiasm for innovation and excellence.
Together, they are not only driving the agency’s growth but also adapting to the evolving landscape of the industry. Shahnas’s blend of traditional marketing acumen and modern digital strategies positions him as a pivotal figure in the company’s ongoing success.